Movie Trailer Review: Beer Wars

I hate to see beers fight, but this looks good:

Beer Wars begins as the corporate behemoths are being challenged by small, independent brewers who are shunning the status quo and creating innovative new beers. The story is told through 2 of these entrepreneurs, Sam and Rhonda, battling the might and tactics of Corporate America. We witness their struggle to achieve their American Dream in an industry dominated by powerful corporations unwilling to cede an inch.

Sam at Dogfish Head Brewery mentioned this movie in a tweet. He’s featured in the film with some other craft brewing luminaries, all telling their war stories about getting their product to the masses.  Most of these guys, like Sam, are good people who are passionate about their small-batch libations, and I like the David vs. Goliath angle, but some of these guys are a bit unbearable with their elitist “beer evangelism” shtick, “If you listen to your beer, it will tell you something.” No, it really won’t. Relax, Hoppy.

Nevertheless, those guys (and that camera-mugging dork from Sam Adams) won’t dissuade me from seeing it and enjoying a few 90 Minute IPAs afterwards… and well, probably before. Zum Wohl!

Opens: in movie theaters nationwide on Thursday, April 16th.

Website: www.beerwarsmovie.com

TAGS: Beer • Beer Wars • Dogfish Head • Dogfish Head Brewery